Web analytics are nothing new to the world, but many people don’t understand web analytics data well enough to make effective use of it in their jobs or businesses. You might have heard, or even wondered yourself, “How many hits is my site getting per day, per month, per year?” Or you might have heard claims such as, “Our site gets 80,000 hits per day.” The problem with both of these situations is that the person asking the question or making the statement doesn’t understand web analytics.
We at CivicPlus believe in the power of understanding web analytics and understand the implications of being able to interpret and make decisions on web analytics data. One of our goals is to help you not only understand basic web analytics data, but how to make decisions based on it. See how one of our clients has already started making this happen here.
What Do All the Numbers Mean?
Basic Traffic Data