Online Forms: The Whys, the Hows, the Dos, and the Don’ts


Webinar: Tuesday, June 22 at 1 p.m. CT

(11 a.m. PT | Noon MT | 2 p.m. ET)

Register Now

Online forms embedded within your website are as vital to citizen communication and engagement today as the telephone was a decade ago. In this webinar, Kelly Cook, CivicEngage® Product Director, and Jamie Shannon, CivicEngage Solutions Manager, share best practices for creating digital forms that optimize the citizen engagement process and your internal administrative workflows.

You’ll learn:

  • Why online forms are a small but powerful tool to demonstrate transparency and build citizen trust
  • How to ensure citizen satisfaction with optimal feedback loops
  • How to optimize the digital user experience
  • How our CivicEngage Form Center will allow you to leverage every best practice and save you time


Can’t join live on June 22? Every registrant will receive a copy of the webinar within 48 hours of the live broadcast.



Your Host: Kelly Cook, CivicEngage Product Director

Kelly has 12 years of experience as a product manager, specializing in growing and expanding products and helping them achieve widespread adoption and success by focusing on user-focused functionality improvements and positive ROI. As a CivicEngage Solutions Director, Kelly is responsible for analyzing market research and user experience data to inform the product evolution and development process. Kelly’s focus is on understanding the needs of municipal leaders and the changing landscape of citizen engagement to help ensure our CivicPlus website solutions continue to offer the features necessary for local government leaders to address citizen needs quickly.

As a visionary leader, Kelly’s product strategy begins and ends with user feedback. From managing ideal partnerships to collaborating with software engineers to understanding competitor offerings, Kelly relentlessly champions the needs of municipalities and their citizens to help her team build modern and easy-to-use engagement features. Kelly holds relentlessly high standards for the current, short-term, and long-term states of her product and her team and is committed to delivering product enhancements that are innovative and impactful.

Kelly earned a Bachelor of Science Degree in Business Management with an emphasis on Finance and Mathematics from Brigham Young University – Idaho.



Your Host: Jamie Shannon, CivicEngage Solutions Manager

Jamie has over 15 years of experience working in the government technology sector. In her role as a CivicEngage® product manager, Jamie draws on knowledge gained from responsibilities working within the account management, client support, and product management teams at CivicPlus to help define the roadmap for CivicEngage based on technology advancements, client needs, and the local government engagement landscape. Jamie holds a Bachelor of Science Degree in Business Administration with a concentration in Marketing from Colorado Technical University in Colorado Spring, CO, and a Master of Business Administration Degree with a focus on Network and Communication Management from the Keller Graduate School of Management at DeVry University.