Crisis Communication Planning for Local Governments

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Aired on: Thursday, March 23
Duration: 1 Hour

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Local governments are being asked to do more with less more often. They are also tasked with dealing with a variety of threats that can put their citizens in danger.

What do you do when a crisis impacts your community and threatens to harm people and property and interrupts your regular operations? How do you keep your citizens safe and informed?

Every local government needs to be ready and prepared to communicate before, during, and after a crisis or disaster situation. Crisis communication planning is for every government, large and small.

This webinar discusses: 

  • Elements of a crisis communication plan
  • Social media and its role during a crisis situation
  • Mass communication tools and implementing them in an emergency
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About the Hosts: Ryan Strait & Jennifer Elliott

As the product manager for CivicReady, Ryan’s focus is on understanding the communication challenges faced by local governments in times of disaster, and ensuring the CivicReady solution offers the most efficient, and effective capabilities to allow governments to keep citizens safe and informed.

Ryan leads market research initiatives relative to local government mass communications and provides local governments with needs assessments. She also oversees the consistency and quality of all CivicReady product implementations.

Ryan holds a Bachelor of Science Degree in Business Administration with a major in Marketing from Kansas State University. She has over eight years of experience in marketing and consulting with a focus in mass notification technology.

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As the Marketing Manager for CivicReady, Jennifer’s focus is on understanding local government and emergency management’s needs and challenges communicating to citizens. She ensures that the benefits of the CivicReady system are communicated and being leveraged by our local government clients. She leads the marketing effort for the CivicReady product and assists Product Strategy with communications and implementations. 

Jennifer holds a Bachelor of Arts Degree in Mass Communications and Journalism with a major in Public Relations from Kansas State University. She has over 17 years of experience in both the public and private sector, handling internal and external audience communications with a focus on marketing.