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# Social Media Archiving

Ask an Expert With Government Social Media®

Learn from seasoned public-sector social media experts and walk away with fresh insights to implement with your team.

Original Air Date: September 19, 2024

Watch the Webinar Recording

CivicPlus® is pleased to share a recording of an exciting webinar hosted by our Demand Generation Manager Erin Cross and held with our friends at Government Social Media® (GSM), the largest network of government social media professionals.

Complete and submit the short form above to learn and gain insights from preeminent social media experts in the government space: GSM Founder and Chief Executive Officer, Kristy Dalton, and GSM Social Media Manager, Ariana Donley.

During this free, one-hour webinar, Kristy and Ariana will:

  • Answer your questions about public-sector social media
  • Share firsthand experiences from their extensive work in the field
  • Discuss the latest trends in government social media management
  • Recommend best practices for extending government social media reach

If you play a part in the strategy and execution of your agency’s communication plans, this is a must-attend session. Don’t miss out on this interactive virtual event hosted by CivicPlus Demand Generation Manager, Erin Cross.

If you play a part in the strategy and execution of your agency’s communication plans, this is a must-watch webinar recording.

Watch Now

Meet Your Host and Panelists

Erin Cross Headshot

Erin Cross

Demand Generation Manager, CivicPlus

Meet Erin Cross, a seasoned marketing professional with a decade of experience exclusively in the B2B realm. Currently donning the hat of Demand Generation Manager at CivicPlus. With a decade-long journey in the field, Erin has become a maestro of content marketing and strategy. They bring a wealth of knowledge and a keen eye for detail to the table. Prior to CivicPlus, Erin has worked in education, finance, and technology – she has seen it all!

Kristy Dalton

Founder and Chief Executive Officer, Government Social Media®

Kristy Dalton is the founder and CEO of Government Social Media, the largest network of government social media professionals. She served in government for years, launching city social media profiles in 2008 when government agencies were just beginning to explore social media.

She became known across the country as the creator and host of “GovGirl”, a unique online video show sharing successes and challenges in digital government, and subsequently penned a column in Government Technology magazine.

Kristy authored the first Social Media for Government course for the LinkedIn Learning platform, and she’s the executive director of the Government Social Media professional association, which she founded in 2015 to support those who handle social media for public sector agencies.

Kristy created the Government Social Media Conference – the largest social media conference specifically for government. The event brings government employees together with representatives of social networks like Facebook, Twitter, Instagram, Nextdoor & TikTok.

Ariana Donley headshot

Ariana Donley

Social Media Manager, Government Social Media®

Ariana Donley is our team’s resident social media expert who coordinates, trains and hosts on all things related to social strategy and public engagement.

She joined Government Social Media in 2021 as a Web and Social Media Specialist and has a Bachelor’s degree in Journalism and minor in Human Rights from Southern Methodist University.

Ariana worked for TV news stations in Texas, Oklahoma and Alabama, applying her multimedia journalism skills in crime and courts reporting as well as anchoring. She initially served the Birmingham Police Department as a Crime Prevention Officer and later as the department’s first Public Relations Manager.

She is passionate about GSM’s mission to provide help and resources to government social media communicators and enjoys the positive and supportive team work environment. She also enjoys hosting and moderating webinars periodically to help GSM members get answers to their questions and was honored to serve as emcee for in-person events during the Government Social Media Conference in 2022, 2023 and 2024.

During time off, you will find Ariana playing with her three young children, working on a DIY home improvement project with her husband, reading a good book or enjoying the great outdoors with her favorite canine companion.