# Social Media Archiving
Engaging Your Community Through Social Media — The Right Way
Original Air Date: September 23rd, 2025
Watch the Recording Now
Discover how the Chaska Police Department in Minnesota is transforming community engagement through thoughtful and strategic social media use. In this insightful session, Public Information Officer Hunter Panning shares practical approaches to building trust, telling authentic stories, and fostering transparency with residents.
What You’ll Learn:
- Crafting a Social Media Philosophy: Develop guiding principles that align with your agency’s mission and community values.
- Leveraging Social Media for Engagement: Utilize social platforms to build trust, credibility, and connection with your residents.
- Anticipating the Future of Government Social Media: Explore emerging trends and opportunities for public safety agencies.
- Real-World Insights: Gain practical tips and examples from Chaska PD’s own social media successes.
Who Should Watch:
This session is ideal for public information officers, social media managers, and government communicators seeking to enhance their agency’s online presence and community engagement.
Don’t miss this opportunity to learn from a real-world example of effective government social media strategy.